As a result of the success of our movement and the increasing demand from rescues around the world, we’re evolving our business model to bring more value to rescue groups on a broader, more impactful scale. During our inaugural year we focused our give back on a Shelter of the Month partner, but we’re now migrating to a network of rescue partners who can collectively benefit from the momentum of the Project Blue Collar movement.
Our Rescue Partner Network program serves as a fundraising and outreach opportunity for our shelter partners. We provide rescues and shelters with a few different options to evaluate according to the level of participation most suited to them. Benefits of joining the network include revenue sharing, a listing on the PBC partner page and shopping cart, outsourced marketing support for the partnership and access to our social media reach. The Rescue Partner Network program not only generates revenue—it creates advocates in your community—and helps to build the movement on a global scale.
This level of partnership is for rescues who can sell merchandise directly to their supporters. Upfront purchasing at wholesale pricing is offered and rescue groups at this level can earn from 40-50% on sales of PBC merchandise.
These partners are given a unique URL identifier (a link) and a co-branded storefront of their own. Top Dog partners receive 20% of all sales generated through their PBC storefront. Top Dog partners are required to market the partnership directly to their followers by listing their unique URL in all communications to their supporters and featuring the link on their website. PBC agrees to support the partnership with a customized marketing program which could include monthly posts via our social media channels. Top Dog Partners will also have their name listed as a giveback recipient in the mandatory drop down field during checkout when people shop directly through our website.
Become a PBC Network Partner
To see a list of our rescue partners, click here.
We look forward to growing the pie of resources for YOU – the heroes on the front lines of saving lives!